Welcome to Witch City Today: Your Daily Guide to Salem, MA

Welcome to Salem. Whether you’re here for the afternoon, the weekend, or the whole month of October, one question comes up fast: what’s actually happening right now?

That’s exactly what Witch City Today is for. We’re a free, local guide to Salem, Massachusetts — and the key word is today. Unlike a printed brochure or a map that went to press months ago, this site is updated every single day, so you always see what’s really going on while you’re here.

What makes it different

Most travel guides tell you what Salem is like. We tell you what Salem is doing — tonight, this weekend, this week. The events calendar refreshes daily, so a band playing tonight, a restaurant’s Tuesday special, or a one-off festival all show up automatically.

And it’s made by locals who actually live here — not a national chain rounding up the same ten tourist stops.

What you’ll find

• Tonight’s events — live music, comedy, karaoke, drag shows, seasonal happenings, and more, updated daily.
• Where to eat & drink — restaurants, bars, cafés, and the current restaurant specials around town.
• Museums & historic sites — from the witch-trials landmarks to world-class art. (Not sure where to start? See our guide to the best museums in Salem.)
• Tours — ghost walks, the trolley, harbor cruises, and food tours.
• Photo gallery — a look at the city through the seasons.
• Local guides — like 2 Hours in Salem: What Locals Say to See (and Skip), for when you’re short on time.

Browse the full directory of Salem restaurants, shops, and attractions any time.

How to use it on your visit

There’s no app to download and nothing to sign up for. Just open witchcitytoday.com in your phone’s browser and add it to your home screen — it’ll behave like an app, and it’s always one tap away when you’re wondering “what’s around here?”

A few tips:

• Check the events page each morning to catch that day’s live music and happenings.
• Traveling in the fall? Salem’s Haunted Happenings season runs all October, and the calendar fills up fast — check back often.
• Save the food and specials pages for when you’re hungry and don’t want to guess.

Get more information in person

Want a real, local recommendation face-to-face? Stop by the Tourist Information Center at the Salem Trolley depot, where you can pick up maps, ask questions, and plan your day — a perfect first stop when you arrive.

And wherever your Salem day takes you, keep witchcitytoday.com open in your pocket. We’ll help you find the good stuff — today.

Follow along on Instagram and Facebook for daily Salem happenings.